Today’s complex and hyper-competitive businesses generate and store unprecedented amounts of information. It is not unusual for a sizeable enterprise to have dozens of databases and data warehouses fed by even more enterprise applications. They generate an increasingly granular stream of data about customers, sales, inventory, marketing, suppliers, partners, stockholders, employees and many other areas. Mergers and acquisitions further disrupt the balance of the ecosystem with competing and heterogeneous systems unable to provide critical information for timely business decisions that can make the difference between success and failure.

This information explosion is not abating, but increasing exponentially. Analysts conclude that companies are doubling the amount of information they are storing every 6 to 12 months. Data warehouses will soon contain not Terabytes, but Petabytes of data, a number with 15 zeros. This almost incomprehensible volume of information presents challenges. However, it also represents limitless opportunity for those companies able to turn the information into knowledge or insight so that market opportunities can be seized, competitors disadvantaged, market share increased and shareholder value and profits markedly enhanced.

The promise of Business Intelligence applications to generate ROI and to drive business performance from this investment has not been delivered, because of the limitations of manual data exploration. As a result traditional BI vendors are scrambling to integrate tools that automatically extract relevant information from the floods of available data. KXEN Data Mining and Predictive Analytics combined with Business Intelligence applications will deliver on the promise of increased ROI and business performance.

Related solutions: KXEN